Google Ads management that puts
your budget to work, not to waste.
Most Google Ads accounts waste 40 to 60% of their budget on the wrong keywords, the wrong audiences, and ads that do not convert. Our PPC management services fix that. We build and manage campaigns focused on one thing: the lowest possible cost per qualified lead.
Full-service Google Ads management, from setup to optimisation.
Account Audit & Strategy
We audit your existing account (or build from scratch), identify wasted spend, and create a campaign structure and bidding strategy aligned with your revenue goals.
Keyword Research & Negative Keywords
Targeting the right keywords is everything. We research high-intent terms, build out match types carefully, and build a tight negative keyword list that stops budget leaking on irrelevant searches.
Ad Copywriting & Creative Testing
Compelling search ads written and tested systematically. We run structured A/B tests on headlines and descriptions to continuously improve click-through rate and quality score.
Landing Page Recommendations
Traffic is only half the job. We review the pages your ads send traffic to and give you specific recommendations to improve conversion rate and lower your cost per lead.
Bid Management & Budget Optimisation
Daily monitoring of campaign performance, bid adjustments by device, location, and time of day, and budget reallocation to the campaigns and keywords delivering the best results.
Monthly Performance Report
Clear reporting on spend, clicks, conversions, cost per lead, and return on ad spend every month. You will always know exactly what your budget produced.
What well-managed Google Ads actually delivers.
What efficient Google Ads management looks like.
MedFirst Clinics: Google Ads Overhaul
MedFirst was spending heavily on Google Ads but attracting the wrong patients at too high a cost. We audited their account, restructured campaigns by service type, tightened keyword targeting, and rewrote every ad. Within 90 days, cost per new patient booking dropped to $4.20 and the campaign was delivering a 9.2x return on every dollar spent.
We charge for management, not a percentage of your ad spend.
Our management fee is a fixed monthly retainer based on the complexity of your campaigns, not a percentage of what you spend. That means we are never incentivised to increase your budget without a good reason. Get a free ads audit and we will show you exactly where your current budget is going and what we would do differently.
Free audit, no obligation
No lock-in contracts
What clients ask before starting Google Ads.
How much should I spend on Google Ads?
It depends on your industry, your average deal size, and your target cost per lead. We typically recommend a minimum monthly ad spend of around INR 30,000 to 50,000 for Indian markets, or equivalent in other currencies for international campaigns. Lower budgets exist but limit how quickly the algorithm can optimise. We will advise you on a realistic starting budget during your audit call.
How quickly will I see results?
Google Ads can drive traffic from day one. However, the first 4 to 6 weeks are an optimisation period where the algorithm learns and we gather data to make smarter decisions. Most clients see meaningful, consistent lead flow from around week 6 to 8. Results improve continuously from there as we build more data and refine targeting.
Do you manage Display and Shopping campaigns too?
Yes. We manage Search, Display, Shopping, Performance Max, and Remarketing campaigns depending on what your business needs. Most clients start with Search to capture high-intent buyers, then expand to Remarketing to re-engage visitors who did not convert on first visit.
Who owns the Google Ads account?
You do. Always. We manage the account through Google's manager account system, which means you retain full ownership and access at all times. If you ever want to move on, your account history, data, and campaigns stay with you.
Ready for Google Ads that
actually pay for themselves?
Get a free audit of your current Google Ads account. We will show you exactly where your budget is going, what is wasted, and what a properly managed campaign could deliver instead.
Free audit, no obligation · Fixed management fee · You own the account